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Privacy Policy

Last updated: February 21, 2025

We at MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach (“MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach,” “we,” “us,” or “our”) have created this privacy policy (this “Privacy Policy”) because we know that you care about how information you provide to us is used and shared. This Privacy Policy relates to our information collection and use of your information through our website located at www.balancedhealthlb.com (the “Site”).

By visiting our Site, you are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use. Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Use.

The Information We Collect and/or Receive

In the course of operating the Site, we will collect (and/or receive) the following types of information. You authorize us to collect and/or receive such information.

Contact Information

If you contact us via the ‘Learn More’ feature of the Site or would like to sign-up to receive our newsletter, you will need to provide your name, e-mail address, phone number, and state of residence (collectively, the “Contact Information”).

Patient Referral Information

You may submit a referral to MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach using the “Refer a Patient” form on our Site. When you submit a referral, you will need to provide certain information about the patient you are referring which may include, first name, last name, date of birth, state of residence, phone number and email address of the patient (collectively, “Patient Information”) and you will also need to provide the referrer’s information which may include referrer’s name and email address (the “Referrer Information,” collectively, with the Patient Information, the “Patient Referral Information”). We will use the Patient Information to perform outreach in an attempt to provide our services. We will not use Patient Information for marketing our products and services, and we will not share Patient Information with any third party other than the referrer organization. At any time during our outreach process, a referred patient may decline our services, and/or request to be removed from our referral system. We will use commercially reasonable efforts to honor such request. We will protect Patient Information using the same safeguards we use to protect any electronic protected health information (“ePHI”).

Patient Referral Information

In addition to the Contact Information and Patient Referral Information, we may collect additional information (the “Other Information”).Such Other Information may include:

The Information We Collect and/or Receive

In the course of operating the Site, we will collect (and/or receive) the following types of information.You authorize us to collect and/or receive such information.

Patient Referral Information

Information that we automatically collect when you visit the Site, such as your IP addresses, browser type and language, referring and exit pages and URLs, date and time, amount of time spent on particular pages, what sections of the Site you visit, similar information concerning your use of the Site.

Patient Referral Information

We collect information using “cookie” technology. Cookies are small packets of data that a website stores on your computer’s or mobile device’s hard drive so that your computer will “remember” information about your visit. We use session cookies, which expire once you close your web browser, to help us collect Other Information and to enhance your experience using the Site. If you do not want us to place a cookie on your hard drive, you may be able to turn that feature off on your computer or mobile device. Please consult your Internet browser’s documentation for information on how to do this and how to delete persistent cookies. However, if you decide not to accept cookies from us, the Site may not function properly; please note that we do not use any third-party analytics or retargeting services.

Third-Party Analytics

We use one or more third–party analytics services (such as Google Analytics) to evaluate your use of the Site, compile reports on activity (based on their collection of IP addresses, Internet service provider, browser type, operating system and language, referring and exit pages and URLs, data and time, amount of time spent on particular pages, what sections of the Site you visit, number of links clicked while on the Site, search terms and other similar usage data), and analyze performance metrics. These third parties use cookies and other technologies to help analyze and provide us the data. By accessing and using the Site, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy. For more information on these third parties, including how to opt out from certain data collection, please visit the sites below. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Site.

For Google Analytics, please visit: https://www.google.com/analytics

Third-Party Analytics

You authorize us to use your Patient Information to provide you our services.

You authorize us to use your Contact Information, Referrer Information and Other Information (collectively, the “Information”) to provide and improve our Site; to solicit your feedback; and to inform you about our company, products, and services.

You also authorize us to use and/or share your Information as described below.

Agents, Providers and Related Third Parties

We may engage other companies and individuals to perform certain business-related functions on our behalf. Examples may include providing technical assistance, order fulfillment, customer service, and marketing assistance. These other companies will have access to the Information only as necessary to perform their functions and to the extent permitted by law. We may also share your Information, including the Patient Information with any of our parent companies, subsidiaries, or other companies under common control with us.

Agents, Providers and Related Third Parties

In an ongoing effort to better understand our users and our Site, we might analyze your Information in aggregate form in order to operate, maintain, manage, and improve the Site. This aggregate information does not identify you personally. We may share this aggregate data with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe our Site to current and prospective business partners and to other third parties for other lawful purposes.

Business Transfers

As we develop our businesses, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, or similar event, your Information, including the Patient Information may be part of the transferred assets.

Legal Requirements

To the extent permitted by law, we may also disclose your Information, including the Patient Information: (i) when required by law, court order, or other government or law enforcement authority or regulatory agency; or (ii) whenever we believe that disclosing such information is necessary or advisable, for example, to protect the rights, property, or safety of MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach or others.

Accessing and Modifying Information and Communication Preferences

If you have provided us any personal information, you may access, remove, review, and/or make changes to the same by contacting us at info@balancedhealthlb.com. In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the “Unsubscribe” link located on the bottom of any MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach marketing e-mail. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases.

How We Protect the Information

We take commercially reasonable steps to protect your Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases or the databases of the third parties with which we may share such information, nor can we guarantee that the information you supply will not be intercepted while being transmitted over the Internet. In particular, e-mail sent to us may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.

External Sites

The Site may contain links to External Sites. MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach has no control over the privacy practices or the content of these External Sites. As such, we are not responsible for the content or the privacy policies of those External Sites. You should check the applicable third-party privacy policy and terms of use when visiting any External Sites.

Children

We do not knowingly collect personal information from children under the age of 13 through the Site. If you are under 13, please do not give us any personal information. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide personal information through the Site without their permission. If you have reason to believe that a child under the age of 13 has provided personal information to us, please contact us, and we will endeavor to delete that information from our databases.

Important Notice to Non-U.S. Residents

The Site and its servers are operated in the United States. If you are located outside of the United States, please be aware that any information you provide to us maybe transferred to, processed, maintained, and used on computers, servers, and systems located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to use the Site, you do so at your own risk.

California Residents

Under California Civil Code Section 1798.83, California residents who have an established business relationship with MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach may choose to opt out of our sharing their personal information with third parties for direct marketing purposes. If you are a California resident and (1) you wish to opt out; or (2) you wish to request certain information regarding our disclosure of your personal information to third parties for the direct marketing purposes, please send an e-mail to info@balancedhealthlb.com with “Privacy Policy” in the subject line or write to us at:

Nevada Privacy Rights

If you are a resident of Nevada, you have the right to opt-out of the sale of certain personal information to third parties. You can exercise this right by contacting us at info@balancedhealthlb.com with the subject line “Nevada Do Not Sell Request” and providing us with your name and the email address associated with your account. Please note that we do not currently sell your personal information as sales are defined in Nevada Revised Statutes Chapter 603A.

Changes to This Privacy Policy

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time with or without notice to you. Any such changes will be posted on the Site. By accessing the Site after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, our use of your information is governed by the Privacy Policy in effect at the time we collect the Information. Please refer back to this Privacy Policy on a regular basis.

How to Contact Us

If you have questions about this Privacy Policy, please contact us via e-mail at info@balancedhealthlb.com with “Privacy Policy” in the subject line.

MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach Recruitment: SMS Privacy Policy for MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach Candidates

MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team is committed to protecting your privacy. This Privacy Policy (the “Policy”) governs how we treat the Personal Information that we collect and receive from you in connection with your use of the SMS Service (“Service”), which we make available to you through a third-party service provider. This Policy is incorporated into the Terms of Service.

By using the Service, you agree to the terms of this Policy. MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team reserves the right, in its sole discretion, to modify or change this Policy at any time with or without prior notice to you. The date of the last update will be posted at the top of this Policy for your convenience. This Policy, and any changes, are effective as soon as posted. Your continued use of the Service following the posting of any changes to the Policy constitutes your full acceptance of those changes.

“Personal Information” is information that individually identifies you, such as your mobile phone number or user/screen name, as well as any Personal Information that you choose to include in messages you send through the Service.

What Personal Information is collected about candidates

Through the use of the Service, MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team will receive the following information from our third party service provider: your mobile phone number when you send a text message to us, the text of messages that you send to other users of the Service, any user or screen name that you select in connection with the Service, as well as any comments or feedback regarding the Service that you send to us.

How MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team  uses Personal Information about candidates

We use Personal Information to (a) provide you with the Service, (b) process and respond to inquiries, (c) improve the Service, (d) if necessary, contact you with important announcements or messages, (e) conduct research, and (f) provide anonymous reporting for internal and external clients and partners.

Each message that you send through the Service (either to us or to other users of the Service) is stored on our servers. We retain these messages on our servers. MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team utilizes servers and services owned by third parties.

Disclosure of your information

We will not rent or sell your Personal Information to other companies or individuals, unless we have your consent. We may use or disclose such information in any of the following limited circumstances:

  • We have your consent.
  • We need to enforce our Terms of Service.
  • We provide such information to trusted businesses or persons for the sole purpose of processing Personal Information on our behalf. When this is done, it is subject to agreements that oblige those parties to process such information only on our instructions and in compliance with this Policy and appropriate confidentiality and security measures.  If the third party fails to comply with our terms, MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach is not accountable in any way for any liability or reimbursement.
  • We provide such information to third parties who have entered into non-disclosure agreements with us.
  • We provide such information to a company controlled by, or under common control with, MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach for any purpose permitted by this Policy.
  • We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights, or the legal rights of others, or defend against legal claims.
  • We believe it is necessary to share Personal Information to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s Terms of Service, or as otherwise required by law.
  • We transfer Personal Information about you if MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team is, or its assets are, acquired by or merged with another company.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages.

We may share aggregated information with others without further notice. An example of this would be the number of people who used the Service in a given month or the total number of texts sent in a given week.

Security

MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s recruitment team takes precautions to ensure the security of your Personal Information, including ensuring that our third party service providers protect the security of your Personal Information. However, we cannot guarantee that hackers or unauthorized personnel will not gain access to your Personal Information despite our efforts. You should note that in using the Service, your information will travel through third party infrastructures which are not under our control (such as a third party SMS delivery platform or your carrier network).

We cannot protect, nor does this Policy apply to, any information that you transmit to other users. You should never transmit personal or identifying information to other users.

Opting in

A mobile user might opt-in by:

  • Entering a phone number online,
  • Sending an Mobile Originating (MO) message containing an advertising keyword,
  • Filling out a paper form that includes their phone number, or
  • Signing up at a point-of-sale location.

Opting out

MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach’s third-party service provider gives you the ability to opt out of the Service for any reason. You can opt out by texting “STOP” or “QUIT” to the 10-digit long code phone number used to message you.

We reserve the right to send you certain communications relating to the Service, such as announcements and administrative messages, without offering you the opportunity to opt-out of receiving them.

Intended audience: MCR MEDICAL PLLC d/b/a Balanced Health & Wellness Long Beach requires that users of this service be limited to US residents only.

Questions or concerns?

If you have any additional questions regarding this Policy, please feel free to contact us any time by texting “HELP” to the 10-digit long code phone number used to message you. 

Disclaimer: The information on the Balanced Health & Wellness Long Beach website, including marketing statements, descriptions of treatments, and instructions for use, is intended for general informational purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment. By using this website, you are not entering into a doctor-patient relationship with Balanced Health & Wellness Long Beach. Further, Balanced Health & Wellness Long Beach does not interfere with any professional service provided by testing labs and pharmacies, each of which is solely responsible for their provision of professional services. In the event of a perceived medical emergency, users should promptly contact their healthcare provider or emergency services.